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Expedia CEO Insists That Online Travel Agencies Aren’t Over - Skift
Expedia Group’s strategy is to go wide by expanding into new countries and to build up its hotel and apartment supply.
And likewise the plan is to go deep — to focus on key markets and to bring them more locally relevant inventory, payments systems, language translation, and other products.
Outlining his expansion plans in “wave one” markets, under way since late last year, and next year’s “wave two markets,” Expedia CEO Mark Okerstrom said Thursday during the company’s third quarter earnings call that the “overall opportunity” — notwithstanding heightened competition — “remains very significant.”
Expedia Group’s strategy is to go wide by expanding into new countries and to build up its hotel and apartment supply.
And likewise the plan is to go deep — to focus on key markets and to bring them more locally relevant inventory, payments systems, language translation, and other products.
Outlining his expansion plans in “wave one” markets, under way since late last year, and next year’s “wave two markets,” Expedia CEO Mark Okerstrom said Thursday during the company’s third quarter earnings call that the “overall opportunity” — notwithstanding heightened competition — “remains very significant.”