cheryl
Administrator
Staff member
When we travel faster, what do we lose? - Quartz
“When you can get anywhere in half the time, where will you go?”
This is the marketing language on the web site for Boom Supersonic, a jet developer creating a plane that will travel at twice the speed of sound and cut travel times by half, ostensibly making the world more accessible.
Boom’s query is so good because it’s deceptively simple yet leaves so much to deconstruct. Considering its parts only raises more questions. Here are just a few: What is time? What’s half of that? And what is the point of travel? Is it destinations or the path? Or is it actually getting back home? And is this new airplane the innovation we need, societally or individually, practically or philosophically?
“When you can get anywhere in half the time, where will you go?”
This is the marketing language on the web site for Boom Supersonic, a jet developer creating a plane that will travel at twice the speed of sound and cut travel times by half, ostensibly making the world more accessible.
Boom’s query is so good because it’s deceptively simple yet leaves so much to deconstruct. Considering its parts only raises more questions. Here are just a few: What is time? What’s half of that? And what is the point of travel? Is it destinations or the path? Or is it actually getting back home? And is this new airplane the innovation we need, societally or individually, practically or philosophically?