cheryl
Administrator
Staff member
The Golden Age of Cord-Cutting Is Over. Now What? - The Ringer
HBO Max is here … and so is Disney+, Apple TV+, and a handful of other streaming services vying for your attention—and making the old days of cable bundles seem mighty attractive
The golden age of cord-cutting was over almost as soon as it started. On Tuesday, WarnerMedia rolled out the name and programming details of its upcoming streaming service, HBO Max, set to launch in spring of next year. The announcement was paired with the news that Friends—along with The Office, reportedly one of the two most popular shows on Netflix—would be leaving its temporary home, where a new generation of young viewers had formed an attachment to it. The Office, too, has been reclaimed by the company whose studio arm produced it, as Comcast’s NBCUniversal aims to build a service of its own. It no longer makes sense to lend one’s content out to someone else, no matter how high the premium, when corporations can reap the profits themselves.
HBO Max is here … and so is Disney+, Apple TV+, and a handful of other streaming services vying for your attention—and making the old days of cable bundles seem mighty attractive
The golden age of cord-cutting was over almost as soon as it started. On Tuesday, WarnerMedia rolled out the name and programming details of its upcoming streaming service, HBO Max, set to launch in spring of next year. The announcement was paired with the news that Friends—along with The Office, reportedly one of the two most popular shows on Netflix—would be leaving its temporary home, where a new generation of young viewers had formed an attachment to it. The Office, too, has been reclaimed by the company whose studio arm produced it, as Comcast’s NBCUniversal aims to build a service of its own. It no longer makes sense to lend one’s content out to someone else, no matter how high the premium, when corporations can reap the profits themselves.