Price gap between organic and conventional food is shrinking

cheryl

cheryl

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Price gap between organic and conventional food is shrinking - Axios​


The price gap between organic and conventional foods is shrinking.

Why it matters: Organic food has historically been harder to afford than regular items, putting it largely out of reach of many lower-income shoppers.
  • But big-box grocers like Walmart and Kroger are making organic options more accessible with private-label goods.
  • “Any growth in private-label product, organic or conventional, has the potential to depress prices,” Organic Trade Association spokesperson Reana Kovalcik tells Axios.
What they found: Private-label organic items were 14.7% more expensive than regular food in January, down from 22.7% in April, according to an analysis of 1,500 organic products conducted for Axios by DataWeave.
  • “The positive of these lower cost, private label options … is that they can create new access points for lower-income shoppers,” Kovalcik says.
 
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