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Older Americans devouring online food-ordering services during coronavirus - Fox Business
Adults aged 65 and up have been relying more on food delivery, online ordering
Seniors are getting savvier with online food delivery as a result of the coronavirus pandemic.
Adults 65 and older increased their digital food ordering by a whopping 428% during the month of June, while online ordering among adults 55 and older jumped by 200%, according to new data from market research firm NPD Group, as reported by Nation's Restaurant News.
Older adults have been leaning more into e-commerce since March, when the COVID-19 pandemic forced the shuttering of retail and restaurants across the country. Safety was also likely a motivating factor in changing consumer behavior toward digital ordering, as those over 65 are most at-risk from the coronavirus.
Adults aged 65 and up have been relying more on food delivery, online ordering
Seniors are getting savvier with online food delivery as a result of the coronavirus pandemic.
Adults 65 and older increased their digital food ordering by a whopping 428% during the month of June, while online ordering among adults 55 and older jumped by 200%, according to new data from market research firm NPD Group, as reported by Nation's Restaurant News.
Older adults have been leaning more into e-commerce since March, when the COVID-19 pandemic forced the shuttering of retail and restaurants across the country. Safety was also likely a motivating factor in changing consumer behavior toward digital ordering, as those over 65 are most at-risk from the coronavirus.
