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Can Personalization Solve The Food Waste Problem? - Forbes
According to the U.S. Department of Agriculture (USDA), an estimated 133 billion pounds of food is wasted in the United States every year, which costs $161 billion. From leftovers that have spoiled in the fridge to blemished fruit left on the counter, consumers throw away an enormous amount of food. However, food personalization may offer a solution. Joel Montaniel, CEO and co-founder of SevenRooms, Kevin Brown, CEO and co-founder of Innit, and Tobias Peggs, CEO and co-founder of Square Roots, talked about personalization in recent interviews.
"We used to drive around with paper maps, and it was a stressful experience, but things got a lot easier with GPS and real-time traffic updates. Every part of our lives is getting digitized and personalized, and the way we eat will also evolve. We will not need to squint at food labels any more. Our groceries will be automatically selected and screened based on our diet. Our kitchens will help us use food before it goes bad, cutting down on the $1,500 that families waste on food each year," Brown says.
According to the U.S. Department of Agriculture (USDA), an estimated 133 billion pounds of food is wasted in the United States every year, which costs $161 billion. From leftovers that have spoiled in the fridge to blemished fruit left on the counter, consumers throw away an enormous amount of food. However, food personalization may offer a solution. Joel Montaniel, CEO and co-founder of SevenRooms, Kevin Brown, CEO and co-founder of Innit, and Tobias Peggs, CEO and co-founder of Square Roots, talked about personalization in recent interviews.
"We used to drive around with paper maps, and it was a stressful experience, but things got a lot easier with GPS and real-time traffic updates. Every part of our lives is getting digitized and personalized, and the way we eat will also evolve. We will not need to squint at food labels any more. Our groceries will be automatically selected and screened based on our diet. Our kitchens will help us use food before it goes bad, cutting down on the $1,500 that families waste on food each year," Brown says.